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Sigra Gantikan Xenia Sebagai Kontributor Terbesar Penjualan Daihatsu

by Indra Prabowo
Maret 16, 2021
Penjualan Daihatsu

Astra Daihatsu Sigra pimpin penjualan Daihatsu tahun 2017 (Google)

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Jakarta – Empat model Daihatsu seperti Gran Max Pick Up, Xenia, Astra Daihatsu Sigra, dan Astra Daihatsu Ayla menjadi kontributor sukses PT Astra Daihatsu Motor (ADM) tahun 2017.

Apalagi menjelang periode mudik dan lebaran ini, penjualan Daihatsu di sektor wholesales dan retailsales rata-rata mencatat angka peningkatan cukup signifikan.

Per 7 Juni 2017, angka wholesales Daihatsu mencapai angka 80.878 unit, meningkat 10% dibanding tahun sebelumnya. Sementara retailsales naik 3,4% dengan total angka penjualan 75.183 unit.

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“Kami bersyukur, penjualan Daihatsu meningkat menjelang hari Raya Idul Fitri di tengah pasar otomotif yang belum bergairah ini. Hal ini membuktikan bahwa Daihatsu dipercaya dan menjawab kebutuhan masyarakat Indonesia,” ungkap Amelia Tjandra, Marketing Director PT Astra Daihatsu Motor, Sabtu (10/6)

Kenaikan angka penjualan ini membawa market Daihatsu jadi lebih baik, dari 16,6% menjadi 17,4% untuk wholesales, dan dari 16,9% menjadi 17,7% untuk retailsales.

Astra Daihatsu Sigra berhasil meraih angka penjualan total 18.903 unit (25%) melewati angka penjualan Xenia yang mencapai 14.329 unit atau 19%.

Gran Max Pick Up jadi penyumbang terbesar kedua sebanyak 16.273 unit atau 22%. Sisanya masing-masing disumbangkan oleh Gran Max Mini Bus, Daihatsu Terios, Daihatsu Luxio, Hi-Max, Sirion, dan Copen. (STR)

 

Tags: ADMAstra Daihatsu MotorAstra Daihatsu SigraDaihatsuDaihatsu IndonesiaLCGCUpdate Daihatsu
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