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Perluas Pasar, Dealer Suzuki Serang Dibuka

By
Indra Prabowo
Agustus 21, 2018
2 Min Read
dealer suzuki serang
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SERANG — Dealer Suzuki Serang mulai beroperasi secara resmi, hari ini (21/8). Dealer Suzuki Serang merupakan dealer 3S (sales, service & sparepart) dan dimiliki oleh PT Pusaka Motor Utama (PMU).

Dealer PT PMU Serang berdiri di lahan seluas 4.113 m² dengan luas bangunan 1.180 m². Diler ini mempunyai fasilitas ruang pamer (showroom), ruang tunggu bengkel, musholla, wifi, free coffee/tea dan snack.

Sedangkan untuk fasilitas bengkel, dilengkapi dengan delapan stall yang mampu menampung hingga delapan unit sekali servis.

Berdirinya dealer Suzuki ini karena Serang merupakan pasar potensial dengan kontribusi sebesar 0,7 % dari total market nasional. Pada tahun 2017, Suzuki berhasil meraih market share sebanyak 12,2 %. Sedangkan pada semester pertama 2018, Suzuki mencatatkan market share sebanyak 15,5 %.

“Sebagai bagian dari upaya perluasan jaringan Suzuki, kami membuka diler-diler di area yang jangkauannya masih minim. Apalagi Serang saat ini dikenal sebagai kawasan industri yang menjadi jantung ekonomi Banten, sehingga dengan dibukanya PMU cabang Serang, potensi Suzuki untuk memperluas jaringan diler semakin besar di masa yang akan datang,” ujar Setiawan Surya, 4W Deputy Managing Director PT Suzuki Indomobil Sales.

Dengan beroperasinya dealer Suzuki Serang, maka Suzuki memiliki total 53 main dealer dan 325 outlet yang tersebar di seluruh wilayah Indonesia. [Itn]

 

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