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Mobil

Penjualan Xpander Bikin Mitsubishi Meroket di 2018

By
Indra Prabowo
Januari 31, 2019
1 Min Read
Penjualan Xpander
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JAKARTA — Penjualan Mitsubishi Motors di Indonesia pada 2018 meroket 84% dibandingkan 2017. Sepanjang Januari – Desember 2018 penjualan PT Mitsubishi Motors Krama Yudha Sales Indonesia (MMKSI) mencapai 146.845 kendaraan.

Prestasi tersebut sekaligus meningkatkan persentase pangsa pasar Mitsubishi Motors di Indonesia menjadi 14,2%. Angka penjualan tersebut sekaligus menjadi angka penjualan terbesar untuk model mobil penumpang dan kendaraan niaga ringan Mitsubishi selama 48 tahun di Indonesia.

Kontribusi terbesar dari penjualan Mitsubishi pada 2018 disumbang oleh jajaran mobil penumpang dengan 98.964 unit. Sementara jajaran kendaraan niaga ringannya 47.841 unit.

Kontribusi signifikan diberikan oleh segmen mobil penumpang Mitsubishi yang naik lebih dari 174% dari periode sebelumnya. Di sini dominasi penjualan model XPANDER dengan kontribusi lebih dari 70% terhadap total penjualan.

Saat ini Mitsubishi Motors memiliki 125 outlet di seluruh Indonesia. Jaringan dealer tersebut siap memberikan layanan 3S: (sales) penjualan, (after-sales) purnajual dan atau (spare parts) ketersediaan suku cadang. Layanan purnajual Mitsubishi juga didukung oleh Mitsubishi Bodi & Cat.  PT MMKSI menargetkan total 143 outlet dealer mobil penumpang Mitsubishi dapat diresmikan pada akhir Maret 2019. [Itn]

 

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